There aren’t all that many brands that can claim to truly be for everyone, that can claim cultural influence across continents and movements and decades, into the present day, but we can think of one right off the top of our heads (or perhaps, off the soles of our shoes). It’s Vans, pioneers in the sneaker market, beloved by skaters and the punk movement and today’s indie rockers and style icons alike.
It’s a story worth immersing yourself in if you love sneakers — or even if you don’t, even if it’s been years since you’ve worn Vans. Authentic: A Memoir by the Founder of Vans, shows Paul Van Doren rising from high school dropout to launching a brand that would become ever ubiquitous but always, undoubtedly, very cool and worth wearing. It’s a meteoric and candid story that every lover of innovation and style can appreciate (to say the least). We’re itching to break out Vans sneakers now just knowing this book is on the way.
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