Breitling x Outerknown Superocean Automatic 44

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If previously you’ve only known Outerknown for the brand’s rugged Blanket Shirts, super-soft Transitional Flannel shirts or expertly cut S.E.A Jeans, then perhaps it comes as a surprise that the brand also is now continuing to get into the watch game, and in the most fitting way possible, at that.

Up next for this sustainable style brand, tackling the world of fine timepieces via the rugged and utterly timeless Breitling x Outerknown Superocean Automatic 44, the next watch you’ll assuredly want on your wrist. It’s the second watch the two brands have developed, and this timepiece in particular takes the SuperOcean design and updates it with a tough canvas strap made from eco-conscious ECONYL material, which repurposes fishing nets and other waste.

The overall effect is a watch that’s made to  be worn both on and off the water, as co-founder Kelly Slater, himself a legendary surfer, would definitely appreciate. When it comes to style points and sustainability, you really can’t go wrong with the latest from Outerknown and Breitling.

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