GREATS x Timex Navi Watch

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If at first it seems unusual that a sneaker brand like GREATS is teaming up with a timepiece maker, then clearly, you don’t know the GREATS ethos. The disruptive sneaker brand, born in Brooklyn and now worn across the globe, has a penchant for taking risks and coming out the other side with a stellar lineup of classically inspired footwear (its Italian leather sneakers are some of the most affordable and stylish on the market).

It’s that theory of risk-taking and innovation that has also inspired Timex across the years, and so it’s equally fitting that the GREATS x Timex Navi Watch blends both of what’s best about these brands. The result is a pleasingly rugged, imminently wearable everyday watch made with affordability in mind — it also calls to mind the 2018 GREATS x Timex Bayman Watch, inspired by GREATS founder Ryan Babenzien’s Great South Bay upbringing.

In a similar vein, this watch features 100 meters of water resistance and a strap made from recycled polyester. So, great style and innovation are covered in this timepiece … sounds like you need some GREATS sneakers to go along with it, ehh?

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