Take a trip back in time with us, nearly seven decades ago, to 1953. The United States has just announced the successful development of its first H-bomb. I Love Lucy’s Lucille Ball is about to have a baby, and 68 percent of American televisions are tuned into it. Burger King is opening its first restaurant in Jacksonville, Florida.
And Rolex? Well, Rolex is turning out some of the finest timepieces known to man. But far from sticking solely to tradition, they’re also testing out new designs and models of their classic timepieces. Variations like this “Waffle” Dial Turn-O-Graph would lay the foundations for their next few decades of highly successful sport watches. It was one of the first Rolex watches to include an Oyster case, black rotating bezel—or “time-recording rim”, as Rolex called it then—and lume-filled Mercedes-style hands, and it still stands as a testament to the company’s vision.
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