Just when you thought the beverage world couldn’t shift gears any more rapidly, an old standby comes back out of the woodwork and jumps on a trend so fast, it’ll make your head spin — not that there’s anything wrong with innovation on the fly. Take the Pabst Blue Ribbon Stronger Seltzer, the latest entry into the ever-growing hard seltzer market — here just in time to close out summer with a refreshing fizz.
Pabst Stronger Seltzer features a whopping 8 percent ABV to go along with a refreshing lime flavor — if we had to guess, we’d say this will be a hit at August football tailgates and end-of-summer BBQs (to say the very least). And seeing as PBR has rolled out PBR Extra and even a bold hard coffee in recent months, it’s refreshing to see that an iconic brand continues to stay on top of its game (although we’re still strongly in support of classic PBR, for what it’s worth).
The next time you want to add some variety to your cooler — and believe us, that time is coming — reach for Pabst Blue Ribbon Stronger Seltzer. Its currently on shelves in Arizona, California, Montana, and Texas.